The relationship between some members of the
McClain's segment includes his testimony of growing up poor in Philadelphia, with his family living in a shelter at one point. He talks about getting off the school bus far away from the
The producers then bring McClain to a Salvation Army shelter in Baltimore where he meets a boy named Jesse whose family has also been forced into the shelter by economic difficulties. The boy is clearly having some issues adjusting.
McClain chats with the boy, plays pool, kids around and then starts telling him about his life.
Later in the segment, the boy, talking one-on-one to the camera, explains that McClain once lived in a shelter just like him, and look where he is now. As he speaks, you can see the boy light up with the thought that he, too, might have a future he had never imagined before talking to McClain.
The moment defines how you go about showing instead of telling in TV journalism.
I won't give it all away, but the segment will leave you feeling good about Ravens who get involved in their community -- and maybe even a little inspired by the difference they can make.
Check out the above podcast for a fuller review that I did for WYPR (88.1) this week.
"NFL Characters Unite" airs at 7 p.m. Friday on the USA cable channel.