McDonald’s tests deep-fried chicken wings
McDonald’s customers love their chicken served small, in quick-delivery format such as McNuggets and McBites. Which may make their newest test -- deep-fried chicken wings -- such a no-brainer.
Several McDonald’s restaurants in Atlanta are testing out the so-called Mighty Wings, which the chain served across the U.S. in the 1990s and has recently offered in Australia and Spain.
But according to Danya Proud, a spokeswoman for the fast-food giant, “There are no plans to roll these out nationally.”
“This local market test reflects our desire to meet customer needs on a local level,” she said. (Small-scale tests, however, often expand -- see Burger King’s bacon sundae, which was first attempted in Nashville before launching around the country last month.)
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The Golden Arches may want to reconsider bringing its wings to other states. A current culinary trend toward snacking and street food as well as dining value is making chicken wings a hot commodity.
Chefs in Los Angeles are serving up gourmet versions of the bar staple; specialty chains such as Wingstop and Buffalo Wild Wings Grill & Bar are booming. Yelp now has a chicken wings category for users; Korean chicken wing chains such as Qchon and KyoChon have sprawled across the Southland.
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