The strangest business sponsorships (prostitutes, pantyhose, pudding and more)
Things are so bad in debt-laden Greece that government spending cuts have left sports clubs limping.
But the game must go on, and so some team owners began looking for sponsorships -- and found funeral homes and brothels willing to shell out funds.
Here is a look at some of the stranger partnerships in sports and business history - ranging from the scandalous (male enhancement pills, anyone?) to the transparent (pantyhose looks good on burly quarterbacks too).
Newcastle United's deal with payday loan company Wonga criticized( Getty Images )
The Newcastle United Football Club recently signed a sponsorship deal with Wonga.com, a company known for its high-interest, short-term payday loans. Fans of the British soccer club are in an uproar, with many accusing Wonga of taking advantage of struggling consumers, according to the Telegraph. British Parliament member and season ticket-holder Ian Lavery has said he will not visit the team's stadium until Wonga's name is removed from players' shirts.