New-Mac owners, who were promised a free upgrade to Mountain Lion, have taken to Twitter to voice their frustrations with Apple, who has made them wait more than a day to get their new operating system.
The tech giant made consumers a sweet deal last month when it introduced several new MacBooks: Buy any of our computers and we'll upgrade you to Mountain Lion for free once it launches. But what Apple didn't mention was that there might be a wait, and as a result, several eager users who have handed hundreds of dollars over to Apple recently are getting left behind.
Apple asked these new-Mac owners to sign up to receive a redemption code to download Mountain Lion by using its Up-to-Date Program. The process seemed simple enough: Just fill out a few Web pages and wait, then Apple would send you two emails and you'd be ready to download the new operating system. But so far for some users, that hasn't been the case.
Meanwhile, their peers who have not bought Apple computers in the last month are whizzing through to the front of the line, paying $20 and getting their copy of Mountain Lion with no problem.
So how do these affected users handle the issue? Like any of us do in 21st century: They take to Twitter.
I myself tweeted that it felt like Apple was doing it on purpose to get people to pony up the $20 instead of having to wait for the redemption code system - I ultimately did it too. It's frustrating because existing customers who already gave them money (in my case, over $2500 for a retina MacBook Pro) get pushed to the sidelines in favor of customers who are going to be giving them even MORE money.
There's a reason for outrage here. It's all Apple's ecosystem - they own the Mac App store and control every aspect of an Apple user's experience. When it comes to collecting money from customers, they're very streamlined and efficient. When it comes to customer care and the experience AFTER they've got your cash, it becomes a very cold take it or leave it situation.
I hope this earns them a class action lawsuit.
davy99 at 2:00 PM July 26, 2012
Well mrxman clearly knows nothing at all. Firstly, as the article states.... Apple promised those buying new macbooks etc that they would get the product on release. Which is not happening.
Secondly, you clearly know little about Apple. Just because Windows is consistently updated to iron out bugs etc that it always comes full of when released, apple do full beta version of their operating systems where users have full useage to see if there are any problems BEFORE releasing it.
Your comment just smacks of jealousy really!
mrxman at 1:06 PM July 26, 2012
What a bunch of losers and whiners. Really, you can't wait a few days? That's pathetic and points to how fanatical these iUsers are and why Apple can overcharge you bozos for their products.
BTW, most smart endusers would wait at least a week to see if there are any issues with the new upgrade.
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