Epoxy, a Venice start-up that creates software tools to help professional video producers better distribute and market their online videos, announced that it has received $2 million in funding.
The seed funding, led by venture capitalist Mark Suster of GRP Partners, will be used to help the company expand its engineering team and continue building its product suite.
Users sign up for Epoxy online, which is in private beta, and pay for a suite of tools, designed for professional YouTube channels, multi-channel networks, digital divisions of Hollywood studios and brands. The company helps online video channels optimize publishing, grow their viewers, increase audience engagement and drive monetization.
Chief Executive and co-founder Juan Bruce said the company's goal was to bring the same level of operational sophistication available in other online businesses to video.
"We've gotten really close to the best YouTubers and the best digital short- and long-form content creators," he said. "There is a real need for these tools."
Other investors include Greycroft Partners, Machinima CEO Allen DeBevoise and Maker Studios Chairman Ynon Kreiz. Epoxy was founded last year.