The Fiesta has yet to be crash-tested by the Insurance Institute for Highway Safety. Seven airbags, including a driver's knee airbag, are standard; so are antilock brakes and an electronic stability system. The stability system is notable: It's standard on about half the cars in this class, though that could well improve come the 2011 model-year changeover this fall. Stability control will be required industrywide for 2012. The Fiesta S sedan starts at $13,320. It comes with standard air conditioning, power mirrors and locks and an AM/FM stereo with an auxiliary MP3 jack. Ford expects most buyers to get the Fiesta SE, which runs $14,320; it adds power windows, painted dashboard trim, a trip computer, a CD player and remote keyless entry. Add $800 if you want an SE hatchback, which isn't available in S trim. The SEL sedan ($16,320) or SES hatchback ($17,120) top things off. Both add Ford's Sync system and a USB/iPod input, alloy wheels, cruise control and a leather-wrapped steering wheel with audio controls. Leather upholstery, heated front seats and a moonroof are among the options; the SFE package comes only on the Fiesta SE. On all trims the automatic adds $1,070. Load a Fiesta up with factory options, and it tops out around $20,000. Sync picks up your directions by voice-command. That requires a certain level of specificity: You may need to know that it's 3rd Street and Jefferson Avenue. Ford's system works off your cell phone, so it will use a minute or so of your voice plan, a Ford spokesman told me. It does not require using your data plan. Sync's directions are free for three years and $60 a year thereafter. Sync also offers USB compatibility with iPods and other MP3 players, with voice activation to pull up any songs. Bluetooth smartphones can also connect through streaming audio. Ford's latest AppLink feature allows BlackBerry and Google Android smartphones to run hands-free versions of Pandora, Stitcher and Twitter module OpenBreak. Next year it will also work with the iPhone.
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