Volkswagen Beach Bomb (pink, 1969) "I believe the idea behind the pink VW bus was an effort to pull girls into the Hot Wheels market at one of Mattel's marketing meetings with the decision-makers of the time," says Paul Tam. "At the time, Flower Children were part of our lives. I remember proposing another bus for the beach crowd with paisley all over it. They were rejected and discarded literally into the trash can. ... Someone's trash is the next man's treasure."
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