André Mika has joined TBA Global as senior vice president, Digital Creative, to head its digital practice. Mika comes to TBA Global, an engagement marketing and communications agency, from the National Hockey League, where he redesigned and relaunched NHL.com, NHL Network Online and NHL GameCenter LIVE apps. Before that, he was executive in charge of the world's largest single-day media event, Live Earth, with simultaneous concerts on seven continents. He also produced story-based consumer products for Disney's top animated brands and launched the International Productions Division at DreamWorks. Mika will work out of TBA Globals Chicago and New York offices.
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