Lainey Canevaro joins Ketchum as senior vice president and Midwest Brand Practice leader. She brings more than 18 years of experience running integrated marketing programs across sectors, including foodservice, spirits, home products, consumer health, sports, entertainment and nonprofit. In joining Ketchum, Canevaro leaves her role as senior vice president, consumer and lifestyle brands, at Edelman. Before that, she held positions with Special Olympics and RHB Ventures.
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