Average movie ticket price rises, thanks to 3-D and Imax films

Average movie ticket price rises, thanks to 3-D and Imax films
Actress Sandra Bullock appears in a scene from "Gravity." The 3D version of the film helped drive up the average price of movie tickets in the last three months of 2013. (Warner Bros. Pictures)

Movie ticket prices rose in the last three months of 2013, boosted by pricier 3D and Imax films.

The average ticket price in the fourth quarter was $8.35, representing a 3.7% increase from the same period during the previous year, according to the National Assn. of Theatre Owners. 

The box-office success of several 3D movies helped skew the averages upward. Alfonso Cuaron's Oscar-nominated stranded-in-space drama "Gravity" was a significant driver, generating the vast majority of its revenue from 3D.

The fourth-quarter 3D slate also included top-grossing pictures such as Disney's Hans Christian Andersen-inspired musical "Frozen" and Peter Jackson's "The Hobbit: The Desolation of Smaug." 

For the full year, the average ticket price hit a record of $8.13, up 2.1% from 2012.

If those figures seem relatively cheap by Los Angeles standards, that's because the association's figures are based on data from across the country and include lower-priced matinee and children's tickets.


Twitter: @rfaughnder