SHOWBIZ 7s: Choice words on celebs and reality TV

1. Commerce: “Yes. You are going to get paid, your brand is going to grow and there is going to be a commerce angle to that. Doing a reality show is a way to make more money.”2. Promotion: “It’s an excellent opportunity to promote what you are, and what you’ve been doing. Is there a new album, movie, TV show that you want people to know about? Or is there something in the lives of people around you?”3. Ego: “The ego has to be fed, whether that’s being on camera, getting awards, or generally being celebrated. If you don’t have an ego then why would you want to do a reality show?”4. Marketing: It is all about marketing, what are you selling and what do you want people to know about?”5. Fan base: “Your fan base will definitely increase. I may not be a big KISS fan, but now I’m a big Gene Simmons fan because of his reality show.”6. Creativity: “The star does have some creative control on how you put it together, how you tell the story and what the episodes will be.”7. Fun: “If you aren’t having fun then don’t do it. You have all these cameras and crews around you. You’ve already made a decision to do it, you might as well have some fun.”