Whether the country music stars who’ll be front and center at the
That's the finding of Repucom's latest Celebrity Davie Brown Index, or Celebrity DBI, a seven-year old measure of consumer perceptions of celebs.
As it turns out, the most effective celebrity musician endorser in the country at the moment is
Country musicians dominate the top ranks of musician endorsers, according to the Celebrity DBI, with CMA Awards show co-host
Speaking of Swift, who will receive the CMA's Pinnacle Award for the influence of her music around the world, she ranks higher than
Among the other fun facts in the Celebrity DBI's quantification of stardom, culled from a weekly online survey of 1,000 Americans ages 13 to 75, Swift has a public awareness ranking of 92%, second among country stars to Dolly Parton, who is known by 95% of survey respondents.
Of musician trend-setters, Swift ranked higher than
The CMA Awards will be shown live to most of the country beginning at 5 p.m. Pacific Standard Time, but will be delayed for West Coast audiences until prime time, from 8 to 11 p.m., on
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