Nielsen Music reported Thursday that after finally getting a wide release on Sunday, Prince's streams have spiked by a massive magnitude.
The combined Sunday and Monday streaming totals (two days in wide release) hit 4.7 million, which eclipsed the 4.3 million his tracks had streamed in the year so far. The uptick was significant — a 2,800% daily increase on Sunday and a 9,700% daily increase on Monday.
Those figures were no doubt boosted by the Grammys, where
Prince had a complicated relationship with streaming services. He gave rights to his new album "HITNRUN" to Tidal shortly before his death, whereupon his estate sued Tidal for violating its license, claiming the service had no rights to his back catalog.
His estate then held out for nearly a year before finally allowing his landmark albums to hit most major services.
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