Red Bull Sound Select offers more details of L.A. ‘music takeover’

Those who peruse online music sites have perhaps been bombarded of late with exclamatory ads regarding a month-long series of events dubbed Red Bull Sound Select Presents: 30 Days in LA. A music-centered set of cultural happenings sponsored by your 2 a.m. juicing-up beverage of choice, the series will occur throughout Los Angeles in November.

In addition to a full roster of gigs at various venues by acts including Run the Jewels, Future Islands, Warpaint, the Head & the Heart, Chance the Rapper, A$AP Mob and dozens of others, the series, which the drink company has dubbed a “citywide music takeover,” will offer a pretty cool series of non-concert events.

They include a record spin in a wax museum, a screening of “This Is Spinal Tap” at a downtown drive-in movie theater, a table tennis tournament and more, the details of which are outlined below.

Red Bull’s month of shows is the recent of many initiatives that the company has set in motion in and around Los Angeles. Like kindred marketing spirits Converse, Red Bull has directed much commercial energy on music culture (and cliff diving, auto racing, rock climbing and dozens more sports and entertainments).

In L.A. and other cities, the brand has sponsored rising bands, producers and DJs under the banner “Red Bull Sound Select”; these acts, many imported from elsewhere, will perform as openers throughout the month’s shows. This is in addition to the brand’s innovative annual “music academy,” which is underway in Tokyo and draws artists and thinkers from around the world.

Yes, the events occurring throughout the month will be branded, and you may find yourself exiting shows with a certain tangy-sweet taste in your mouth. But in a music culture in which brands are helping to fill artists’ wallets made thin by vanishing record royalties and laughably low streaming-service paychecks, who’s to argue?

Here are fresh details on November’s non-concert happenings. For further information and to RSVP to some of these events, which will probably sell out, hit the 30 Days in LA site.

Wax on Wax. A vinyl DJ night and record swap meet with offerings from record stores Amoeba, the Record Parlour and Origami. Vinyl DJ sets will come courtesy of Mayer Hawthorne, Dan Wilcox (KCRW), Dirty Dave, as well as a performance by the artist Beach Party. Location and time: Madame Tussauds Hollywood, Nov. 5, 8 p.m.

K-Town Karaoke Throwdown. Red Bull takes over multiple rooms of the jumbo Koreatown karaoke spot Palm Tree L.A. Hosted by Red Bull Sound Select artist Thurz. Palm Tree L.A., Nov. 8, 9 p.m.

Turn Table Tennis. A doubles-format table tennis tournament with the winners earning tickets to next year’s Sasquatch Music Festival. While the paddlers battle, DJs Nu-Mark (Jurassic Five), Breakfast and White Rainbow will spin records. The Standard in downtown, Nov. 11, 9 p.m.

The Drive In, Turned to Eleven. A screening of “This Is Spinal Tap” and a post-film live performance by an as yet unannounced act. The Electric Dusk Drive-In, Nov. 17, 6 p.m.

Not Your Mama’s Roller Disco. A self-explanatory night of roller action. While you roll and tumble, members of New York’s Soul Clap posse will showcase funk and dance music. The night will feature a live performance from Midnight Magic and DJ sets from Crew Love residents Lonely C of Soul Clap and Navid Izadi and requisite “special guests.” Moonlight Rollerway, Nov. 19, 9 p.m.

The Moth Story Slam. The popular live storytelling session will highlight musicians’ stories. Specifically, a collection of five-minute stories from musical types on the topic of life on the road. Judges to be announced. Los Globos, Nov. 24, 8 p.m.

Rock and Bowl Turkey Shootout. Bowling at Shatto 39 lanes and live performances from Red Bull Sound Select artists the Black Cadillacs, Isaac Rother & the Phantoms and DJs sets by Australian producers Wunder Wunder and L.A. band HANDS. Those who come dressed as a character from “The Big Lebowski” are eligible for two tickets to Coachella 2015. Shatto 39, Nov. 27, 8 p.m.

The Left-Over. A special day-after-Thanksgiving edition of the popular club night the Do-Over at the Lure Patio in Hollywood. Hosted by the Do-Over co-founder Aloe Blacc, the party will feature artists and curators from throughout the month’s action. Lure Patio, Nov. 28, 4 p.m.

Follow Randall Roberts on Twitter: @liledit.