Apple TV launched in early 2007 and offered a novel way to watch content from the Internet on a regular HDTV. The latest third-generation model was released in 2013.
By joining Apple TV, A&E becomes part of Apple TV offerings, including content from the iTunes Store, NetFlix, Hulu Plus, YouTube, Vevo and more.
“We’re excited to deliver our hit programming from A&E, History and Lifetime to Apple TV users,” said Dan Suratt, executive vice president of digital media and business development for A&E Networks in a news release. “With the response we've seen from our content on iOS devices and on iTunes, bringing A+E HD content to Apple TV is a natural evolution to satisfy our consumers’ demands and to provide our advertisers a new opportunity to partner with A+E Networks."