Partner with the largest literary event of its kind.
"Because Festival of Books was well attended, it was a superb venue for Amtrak
to broaden its marketing reach to a new audience of train riders to promote
routes, destinations and services.”
- Don Wong / Amtrak-Marketing
“Target understands how important it is to begin fostering the love of reading in
children at a very early age, which is why we were thrilled to be a part of the
Los Angeles Times Festival of Books for a fourteenth year. It was exciting to see
the number of families who continue to come out year after year celebrate the joy of
books in a fun and recreational way.”
- Laysha Ward, president, community relations, Target
“Volvo Cars North America was delighted to be part of the Festival of Books.
The amount of consumer impressions and engagement throughout the weekend exceeded our
expectations. We're looking forward to next year.”
- Gregor Hembrough, Sales & Marketing Manager.
Become a sponsor of the Los Angeles Times Festival of Books and brand your corporation or organization with a world-famous literary event.
Your company’s name and logo will be seen by hundreds of thousands of book lovers at the festival. And by millions more in festival promotional campaigns in the Los Angeles Times, on latimes.com and more.
Festival sponsorships are customized for each company, and can be crafted to meet your specific marketing objectives. For more information, contact Dawn Girocco at (213) 237-2999 or dawn.girocco@latimes.com.
