Armani, which built its name on cool, minimalist style, above, has Roberta Armani in its corner. As brand ambassador, her role is to epitomize the effortless Armani elegance and to urge celebs to do the same. (Ricardo DeAratanha / Los Angeles Times)
Julia Roberts in Armani at the 74th Annual Academy Awards. (Kevin Mazur / WireImage)
Actress Naomi Watts wearing Armani to the 85th Annual Academy Awards. (Jason Merritt / Getty Images)
Beyonce wearing Armani onstage at the 2008 American Music Awards. (Vince Bucci / Getty Images )
A model walks the runway during the Giorgio Armani Prive Haute-Couture spring - summer 2012 show as part of Paris Fashion Week at Grand Palais. (Pascal Le Segretain / Getty Images)
