The pleasure principle in wine giving

As you look back on the year, you've probably had a glass of wine that's bonked you squarely in the pleasure center and made you say, "Sweet Lord, now I'm in trouble," or at the very least, "Whoa, there's more to this stuff than I thought." We've become a culture that is routinely snared in wine's prodigious, transformative powers. Not only do we delight in sampling as many bottlings as we can, we're buying the books, attending the tastings, filling the wine bars and pestering the sommeliers. We don't just drink wine; we're engaged by it.

By Patrick Comiskey

December 16, 2009