DeliverLean's story is in the numbers.
The Boca-Raton based healthy meal delivery service, which launched in Sept. 2011, has gone from 200 clients a year ago to over 1,000 throughout South Florida. The company doubled its fleet from 8 trucks to 16 trucks, boosted it's workforce from seven to 60 employees and has gone from making 20,000 meals a month to over 80,000 monthly meals.
Now, DeliverLean founders Scott Harris and Olga Kuzenkov are focused on promoting OnJuice, a line of cold-pressed raw vegan-fruit blends. The couple unveiled the new product in December at Art Basel, the annual event in Miami that draws in an international crowd.
It falls in line with the emphasis for all their brands, Scott said: healthy, easy and accessible for clientele that is is busy and on the go.
The company also now offers: Baked by DeliverLean, a line of gourmet desserts by Donald Trump's former chef of 16 years; as well as line of Gluten-free desserts and Diabetic-Friendly and Heart-Healthy RxMeals. Meal packages range in prices depending on the plan ordered and how long the meals will be delivered. For example, a traditional meal plan for one month for three meals a day will cost you $23.95.
In addition to South Florida, DeliverLean operates in New York and as they continue to focus on expansion, DeliverLean's founders share some company highlights:
New image: Historically the health industry is geared towards women and we want to separate ourselves by catering to a wide market of both male and female. Food does not need to be gender-specific and our new look appeals to both men and women.
Taking charge: Consumers are becoming more and more interested in how food can improve their health. Our goal is to educate influencers and doctors to be more proactive than reactive and prescribe food as medicine.
Making a connection: We have thousands of clients and a few thousand followers on our social media site so we had a ready audience when launching OnJuice. We were able to quickly add 60 percent or over 500 DeliverLean customers that are currently consuming our OnJuice products.
Looking forward: To opening our second location for DeliverLean in New York City, opening a retail store for OnJuice and making it a national brand.
For more on DeliverLean go to deliverlean.com