LOS ANGELES, Sept. 11, 2006 The Los Angeles Times today launched "California Politics," a new destination on latimes.com that will take readers inside the state's political scene with aggressive daily coverage and new interactive features, including a blog called "Political Muscle" by Robert Salladay, one of two Times reporters covering Gov. Arnold Schwarzenegger.
"California Politics" can be viewed at www.latimes.com/calpolitics.
"Our hope is that 'California Politics' will draw not only political junkies but also people simply looking for a better understanding of the complex issues facing the state, presented in a style that's both sophisticated and spirited," said Joel Sappell, executive editor of latimes.com. "Political coverage has long been one of the newspaper's great strengths and we're committed to extending that reputation in the online world through our website."
Besides the live-from-the-campaign trail blog, "California Politics" also will include:
- "Mother's Milk" It's hard to understand real-world politics without understanding the influence of money "the mother's milk of politics," in the words of former California Assembly Speaker Jesse Unruh. Updated daily by Times reporters, this feature covers the intersection of political contributions and public policy.
- "Calling All Pundits" A running discourse among the state's political operatives, engaged voters and others interested in the California political process.
- "The Viewing Room" Mudslinging or messaging? Readers can view a video gallery of campaign ads and register their reactions in reader polls.
"California Politics" also will bring together all the Los Angeles Times' coverage of races throughout the state, including candidate profiles, the pros and cons of the propositions, and links to numerous websites, making latimes.com a vital port of entry into the rough and tumble of California politics.
Latimes.com has 5.2 million unique visitors monthly, posts more than 3,000 articles every day, and offers 50,000 pages of continuously updated content. The site's Entertainment News section delivers all the latest industry intelligence from Hollywood and is home to the popular Kinsey Gram Morning Briefing and Channel Island TV industry blog. Calendarlive.com, part of the latimes.com family of sites, offers a range of feature coverage, film and TV reviews, and Southern California's most comprehensive event listings. The Envelope, launched in 2005, is the entertainment industry insiders' destination for comprehensive awards coverage.
About the Los Angeles Times
The Pulitzer Prize-winning Los Angeles Times is the largest metropolitan daily newspaper in the country, with a daily readership of nearly 2.2 million and about 3.3 million on Sunday. With its media businesses and affiliates including latimes.com, TheEnvelope.com, Times Community Newspapers, Recycler Classifieds, Hoy, and California Community News the Los Angeles Times reaches approximately 7.6 million or 58 percent of all adults in the Southern California marketplace every week.
The Los Angeles Times, which this year marks its 125th anniversary covering Southern California, is part of Tribune Company (NYSE: TRB), one of the country's leading media companies with businesses in publishing, the Internet and broadcasting. Additional information about the Los Angeles Times is available at www.latimes.com/mediacenter.