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1985: Wrestling for dollars Pay-per-view had been in use since the early 1970s to broadcast sporting events of all kinds, but it wasn't until Vince McMahon, the young owner of the World Wrestling Federation, held the first "WrestleMania" event in New York on pay-per-view that a cable sports love affair was born. McMahon's enterprise, now called World Wrestling Entertainment, is currently one of pay-cable's most prolific programmers, with multiple pay-per-view events per year. Chris Carlson / AP
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