A dog waits for his flight on Pet Airways, which caters to owners who don't want to send their pets into a plane's cargo hold. "We're starting to see a major shift in the way pets are perceived and treated," said Adam Goldfarb, director of the Humane Society of the United States' pets-at-risk program. "But now, it's not enough for our animals to be well-cared- for. There's a major shift from care being only adequate to care being really exceptional."
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