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Star power has its downsides...

Seriously, L'Oreal? The hair care company is accused of heavily airbrushing Diane Keaton, 68, in a commercial whose timing couldn't be worse: It was seen by countless Golden Globe viewers moments after she accepted an honor on behalf of filmmaker Woody Allen. The result? A frenzied negative reaction on social media, and unflattering articles and side-by-side photo comparisons. Paul Drinkwater / AP