The polarizing express

The online retailer Cafe Press, which allows users to sell their own products over the Internet, currently stocks 440,000 unique items relating to Hillary Clinton. Feeling the holiday spirit? You can purchase the "Hillary Is a Devil" Christmas ornament. If you're more sartorially oriented, grab the "No Way in Hellary" shirt, tastefully emblazoned with a red sketch of Clinton flicking out her forked tongue. Or go in the opposite direction. An adjacent shirt on the page declares you a member of "Team Hillary," complete with a membership logo etched in a calming, light-blue script. Polarization, it turns out, is good for business.

By Ezra Klein

December 16, 2007