Mayweather-McGregor pay-per-view numbers expected to set a record

Estimates of the success of the Floyd Mayweather Jr.-Conor McGregor pay-per-view sales are expected on Thursday and industry experts expect it will surpass the record 4.6 million buys of Mayweather-Manny Pacquiao in 2015.

“If I had to guess, I would say it’s going to break the record,” said an industry official who declined to be identified because non-cable buys were still being counted.

UFC President Dana White said in a Tuesday night video posted by FanSided’s Mike Dyce that the Saturday fight at T-Mobile Arena — won by Mayweather with a 10th-round technical knockout — had 6.5 million buys.

Another industry official said that although that lofty figure ultimately could be reached, it’s premature to place the figure that high.

“Where we are right now, I think I can say with 52% authority that we’ll break the record,” the official said.

Saturday’s competing HBO-televised boxing match, in which Miguel Cotto won the 154-pound belt at StubHub Center, peaked with 805,000 viewers, so there was some good competition for Mayweather-McGregor.

But the mainstream appeal of the match between the now 50-0 boxing champion and the popular UFC lightweight champion nevertheless made it very attractive to consumers.

lance.pugmire@latimes.com

Twitter: @latimespugmire

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