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Lance Armstrong threatened with lawsuit by Dallas promotions firm

Lance Armstrong at the 2009 Tour de France.
(Christophe Karaba / Getty Images)
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Could it get worse for Lance Armstrong? The seven-time Tour de France champion and cancer survivor who has been stripped of his titles and banned for life from international cycling competition, now faces a lawsuit seeking several million dollars in compensation.

This seems like piling on after a rather somber celebratory week during the 15th anniversary of his Livestrong foundation in Austin, Texas, where in speeches Armstrong said, “It’s been a difficult couple of weeks. I’ve been better and I’ve also been worse.”

It might have taken another turn for the worse on Friday when SCA Promotions of Dallas announced that it will be sending Armstrong a letter on Monday demanding he return more than $7 million in bonuses that the company paid him for winning a sixth Tour de France title in 2004. Armstrong has been charged by the U.S. Anti-Doping Agency with taking part in a systematic doping program.

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The promotions company, which previously warned Armstrong it would seek the return of its money if the USADA charges were upheld, reportedly paid him up to $12 million overall.

Armstrong, who never tested positive for banned substances, has vehemently denied the charges, which the International Cycling Union upheld on Monday.

This isn’t the first time that SCA Promotions has tried to recover its money. When allegations surfaced in 2005 that Armstrong was doping, the company sought compensation and eventually agreed to a voluntary settlement that might prove its undoing this time.

“When SCA decided to settle the case, it settled the entire matter forever,” Tim Herman, Armstrong’s attorney, wrote in a letter to the company in June. “No backs. No re-dos. No do-overs. SCA knowingly and independently waived any right to make further claims to any of the money it paid.”

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