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UCLA basketball: Bruins' attendance tumbles

UCLA’s basketball team enters the last week of Pac-12 Conference play with the same record as it had with two games left in the 2013-14 regular season: 22-7.

What has taken a dip is attendance.

Coach Steve Alford had a tumultuous start, with the Bruins’ fan base divided when he was hired. It seems to have had an effect at the ticket office.

UCLA, which does not release the number of tickets used, announced an average of 9,549 last season, an increase of nearly 1,800 from the previous season at Pauley Pavilion. The attendance tumbled this season.

The Bruins announced an average attendance of 8,136, though the 13,800-seat arena appeared between half and two-thirds full for most games despite an aggressive ticket selling campaign.

UCLA officials attributed the higher attendance last season to the renovated arena. If so, the novelty wore off.

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