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Build-A-Bear Workshop Inc.

Build-a-Bear, CVS branded 9/11 tweets not received well

Build-a-Bear, CVS branded 9/11 tweets not received well

As the nation memorializes the Sept. 11, 2001, terrorist attacks, brands are again marking the date on social media and several have -- again -- faced backlash.

This year, Build-a-Bear Workshop and CVS each put up posts on Twitter that they quickly deleted.

Build-a-Bear tweeted an image showing a camouflage-print teddy bear wearing a camouflage uniform and dog tags alongside a picture of a U.S. flag, the company logo and the words "We will never forget." It wasn't received well.

Hey @buildabear, do you guys have a workshop for building tone-deafness?

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