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Health insurance giant WellPoint renames itself Anthem
Health insurance giant WellPoint renames itself Anthem

Health insurance giant WellPoint Inc. is changing its corporate name to Anthem, the well-known brand it uses in California and other states. The makeover comes as health insurers increasingly compete for individual consumers on government-run exchanges under the federal Affordable Care Act. The change is expected to take place by the end of the year. It is subject to a special shareholder vote Nov. 5. Indianapolis-based WellPoint, the nation's second-largest health insurer by enrollment, was a major player during the initial rollout of Obamacare. Its Anthem Blue Cross unit in California grabbed the largest enrollment in the Covered California exchange with a 30% market...

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