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GoPro hopes IPO will fuel expanded media strategy

GoPro hopes IPO will fuel expanded media strategy

[This post was updated at 2:25 to reflect additional information filed by GoPro.]

GoPro updated its IPO filing Wednesday, revealing that it plans to sell 17.8-million shares of its stock between $21 and $24 per share. That would make the San Mateo-based maker of action cameras worth about $2.77 billion, assuming an average price of $22.50 per share.

GoPro was founded in 2004 by Nick Woodman, the company's chief executive and an avid surfer. The company specializes in small cameras that are extremely popular among both professional and amateur athletes.

The company...

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