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Knot Standard ups the ante for the Ice Bucket Challenge
Knot Standard ups the ante for the Ice Bucket Challenge

If you've taken the Ice Bucket Challenge -- or are goaded into it in the near future -- the deal just got more interesting. Men's custom clothier Knot Standard is turning the act of getting soaked with icy liquid into a pretty sweet deal. For those who've been completely disconnected from TV, Facebook, Twitter, Instagram, Reddit and any other vestige of the civilized world, the Ice Bucket Challenge is this season's fun fad -- the one thing we'll all remember fondly when we think back on the otherwise dismal summer of 2014. It works like this: you dump a container filled with ice and water over your head, then challenge a few acquaintances to do the same or donate...

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