Reddit Inc.

Counterfeit Yeezys and the booming sneaker black market

Counterfeit Yeezys and the booming sneaker black market

Kevin longed for a pair of Adidas’ “pirate black” Yeezys, a charcoal-colored edition of the ultra-hip sneakers designed by rapper Kanye West.

But the 22-year-old Riverside resident couldn’t just walk into a store and buy them. The limited production shoes sold out shortly after their release, and resellers online were charging upward of $1,500, seven-and-a-half times the original retail price.

So the assistant high school football coach did what more and more collectors are doing to satisfy their Yeezy fix: He had a replica pair delivered to his doorstep from...

EDITION: California | U.S. & World
67°