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Tim Cook

Apple stock runs into the 'what have you done for me lately?' problem

Apple stock runs into the 'what have you done for me lately?' problem

Apple on Tuesday announced its best quarterly results, with a record profit of $18.4 billion on record sales of $75.9 billion, fueled by record sales of 74.8 million iPhones. CEO Tim Cook declared the numbers for the quarter ended Dec. 26 "our strongest financial results ever" and "incredible."

So of course Apple shares have opened trading Wednesday with a loss of more than 4.5% (as of this writing). Investment pundits have begun talking about whether the world has passed "peak Apple," as though anyone and everyone who could conceivably want an iPhone already has one. 

What are we supposed to think about this?

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