topic-04016029 Marketing News Coverage - Los Angeles Times
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Marketing

A collection of news and information related to Marketing published by this site and its partners.

Top Marketing Articles

Displaying items 23-33
  • CEO Dick Costolo is helping Twitter IPO take flight

    CEO Dick Costolo is helping Twitter IPO take flight
    SAN FRANCISCO — Dick Costolo doesn't fit the profile of a typical tech start-up chief executive. He's not a twentysomething college dropout. He didn't start Twitter Inc. in his dorm room. And he doesn't wear a hoodie. At 50, with a balding...
  • CBS chief lobbies to extend ad payment window for delayed viewing

    CBS chief lobbies to extend ad payment window for delayed viewing
    The state of the broadcast TV business is strong. That was the assessment of Leslie Moonves, the bullish chief executive of broadcasting giant CBS Corp. Broadcast networks, Moonves told Wall Street analysts Wednesday, have displayed renewed strength...
  • RIP Blockbuster Video. CBS on a roll. Rich Eisen scores.

    RIP Blockbuster Video. CBS on a roll. Rich Eisen scores.
    After the coffee. Before getting home in time for the Redskins game. The Skinny: If the Redskins win tonight, there is a chance the season won't be a total disaster. Fingers crossed! Thursday's roundup includes obituaries on Blockbuster, which will...
  • How to get off all those mailing lists

    How to get off all those mailing lists
    Dottie works hard to protect her privacy. Yet she finds she's constantly being put on different marketers' mailing lists? She'd like to know: How does this happen and what can she do about it? How it happens is that any time we do business with a...
  • Nail services a point of popularity

    Nail services a point of popularity
    The love affair with nail polish that ignited during the recession is still going strong. According to a March 2013 report by global market research firm NPD Group, "more than half of women age 18-plus have purchased nail products for at-home use or...
  • Disney's SOAPnet channel headed for the drain

    Disney's SOAPnet channel headed for the drain
    SOAPnet's bubble has finally burst. On Dec. 31, Walt Disney Co. will pull the plug on the cable channel it created 14 years ago to squeeze extra life from its popular daytime dramas. But like all great soap opera characters, this one didn't go down...
  • 'Thor' roars at box office. 'Modern Family' problem for USA.

    'Thor' roars at box office. 'Modern Family' problem for USA.
    Before the coffee. After remembering Veterans Day. The Skinny: I ran a 10K Sunday at a pace of just over eight minutes per mile. Not bad for a geezer. I guess for me life's a sprint, not a marathon. I'll be sore for the next few days but it was worth...
  • Messaging software Yapmo helps real estate agents, sellers — quietly

    Messaging software Yapmo helps real estate agents, sellers — quietly
    Yapmo, an internal communication program designed to replace inefficient group communications, has unexpectedly found a niche in the real estate sector. Agents are using it to help sellers price their houses and, in some cases, to sell properties before...
  • Free Press report critical of media consolidation and FCC

    Free Press report critical of media consolidation and FCC
    A new report from the media watch dog group Free Press accuses the Federal Communications Commission of turning a blind eye toward media consolidation in the television industry. The study -- "Cease to Resist: How the FCC's Failure to Enforce Its...
  • J.C. Penney and Martha Stewart Living scale back partnership

    J.C. Penney and Martha Stewart Living scale back partnership
    Ahead of a ruling in its fight with Macy's over Martha Stewart products, J.C. Penney Co. is scaling back its partnership with the media and merchandising company. The department store chain will no longer sell certain home and bath products designed...
  • What's at stake for Apple with iPad event

    What's at stake for Apple with iPad event
    Has the tablet revolution run out of steam? Three years ago, Apple unveiled the first iPad, which had a bigger impact than anyone could have imagined. PC and laptop sales have been dropping, and for the first couple of years, sales of iPads regularly...