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Marketing

A collection of news and information related to Marketing published by this site and its partners.

Top Marketing Articles

Displaying items 67-77
  • Men's Wearhouse rejects takeover bid from Jos. A. Bank

    Men's Wearhouse rejects takeover bid from Jos. A. Bank
    Men’s Wearhouse Inc. has a suitor who wants to pay $2.3 billion to take over the retailer, but the menswear company is having none of it. Saying that the bid from Jos. A. Bank Clothiers Inc. “significantly undervalues” the chain, Men&...
  • Yahoo cuts 'unlimited' email storage, hoping 1 terabyte sounds better

    Yahoo cuts 'unlimited' email storage, hoping 1 terabyte sounds better
    In a confusing marketing tactic, Yahoo is reducing the amount of free storage it gives users of its email service from "unlimited" to 1 terabyte. "We're moving to 1TB because 'unlimited' wasn't a feature that we discussed very much or a feature that our...
  • Debt after death: Chase pulls plug on credit card insurance plan

    Debt after death: Chase pulls plug on credit card insurance plan
    A deal is a deal. Or it should be. For years, Chase bank offered a Payment Protector plan. For an extra monthly fee — typically a bit less than 1% of the card balance — credit cardholders could insure themselves against job loss, illness...
  • Nielsen measuring audience of TV-related tweets during programs

    Nielsen measuring audience of TV-related tweets during programs
    In a move that reflects the deepening connection between television and social media, Nielsen has introduced a new type of ratings system that seeks to measure the audience for TV-related conversations on Twitter. The new Nielsen Twitter TV Ratings will...
  • Amazon warehouse workers in Germany plan pre-Christmas strike

    Amazon warehouse workers in Germany plan pre-Christmas strike
    After months of stalled negotiations over salaries, workers at Amazon's German warehouses are threatening to walk out for the Christmas shopping season. It would not be the first time German workers walked out on Amazon. Verdi, the Services and Trade...
  • Cal Worthington dies at 92; car dealer known for wacky 'dog Spot' ads

    Cal Worthington dies at 92; car dealer known for wacky 'dog Spot' ads
    If you watched television in Southern California in the 1970s and beyond, it was impossible to miss Cal Worthington, the lanky pitchman in the cowboy hat touting deals on a sprawling car lot with his "dog Spot." "Spot," however, was anything but a dog...
  • Twitter faces new pressure to boost global ad revenue

    Twitter faces new pressure to boost global ad revenue
    SAN FRANCISCO — Fans of "Castle in the Sky" in Japan set a world record in August when they sent 143,199 tweets in a single second while watching a rerun of the 1986 anime classic on television. The social media frenzy that took place thousands of...
  • Amazon to deliver set-top box in time for Christmas?

    Amazon to deliver set-top box in time for Christmas?
    Retail giant Amazon is said to be preparing to unveil a video-streaming device just in time for the holidays. The new set-top box would position Amazon to compete with other Internet-connect TV devices in the market, including those sold by Roku and...
  • First look at Twitter's IPO filing #twitteripo

    First look at Twitter's IPO filing #twitteripo
    SAN FRANCISCO -- Twitter made public its stealth filing for its hotly anticipated initial public stock offering Thursday. The San Francisco company hopes to raise $1 billion when it begins selling shares to the public, according to the filing with the...
  • Shutdown halts do-not-call list. Can you sue a telemarketer?

    Shutdown halts do-not-call list. Can you sue a telemarketer?
    The government shutdown has caught the Federal Trade Commission in its cold embrace, and that means the do-not-call list is on the fritz. Telemarketers have free rein to call people. Robin thus asks a timely question: Can you sue a telemarketer? And...
  • The three things to watch for in Twitter's IPO filing this week

    The three things to watch for in Twitter's IPO filing this week
    SAN FRANCISCO -- As soon as this week Twitter will make public its secret filing to sell stock to the public. It's called an S-1 filing, and it's the form companies have to file before their shares can be listed on a stock exchange. Twitter filed...