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Fox sells out Super Bowl ad inventory; Hollywood presence diminished
Fox sells out Super Bowl ad inventory; Hollywood presence diminished

There will be plenty of cars and beer being hawked in the Super Bowl but fewer Hollywood movies. Fox, which has the rights to this season's NFL championship, said it has sold all the commercial inventory for the game. Although Fox won't say how much it got for 30-second spots, Madison Avenue sources said the average price was around $4 million and some went for as much as $4.5 million. The Super Bowl is the most-watched television event in the United States. Last February's game between the Baltimore Ravens and the San Francisco 49ers on CBS averaged more than 108 million viewers, according to Nielsen. PHOTOS: Cable versus broadcast ratings There are typically around...

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