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Mattel Inc.

A collection of news and information related to Mattel Inc. published by this site and its partners.

Top Mattel Inc. Articles see all

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  • The Capitol Records Building and more L.A. landmarks in the form of cake

    The Capitol Records Building and more L.A. landmarks in the form of cake
    Baker Sara Heslington of Heslington Cakes in Corona del Mar estimates that she spent 120 hours creating a cake that represents the Chinese garden at Huntington Botanical Gardens in Pasadena. Good thing she loves making sugar flowers.
  • Tablets and apps for children are on the rise

    Tablets and apps for children are on the rise
    Nick Stepka knew what gift would make his daughter's third birthday a hit, and it wasn't a toy or doll. He gave her a tablet — not a sleek new iPad or a hand-me-down Samsung, but one specifically designed and marketed for little ones. It even came...

    Dolled up or working, Barbie crushes girls' career dreams, study says

    Dolled up or working, Barbie crushes girls' career dreams, study says
    In a psychology lab at Oregon State University, 37 girls ages 4 to 7 have finally demonstrated what feminists have long warned: that playing with Barbie dolls drives home cultural stereotypes about a woman's place and suppresses a little girl's career...

    Advocacy groups ask Girl Scouts to drop Barbie partnership

    Advocacy groups ask Girl Scouts to drop Barbie partnership
    A partnership between Mattel's Barbie and the Girl Scouts is under fire by two advocacy groups who say the deal harms young girls.  Announced in August, the partnership introduced a new Girl Scouts patch for Daisies and Brownies -- girls in kindergarten...

    Mattel to compete with Lego with $460 million Mega acquisition

    Mattel to compete with Lego with $460 million Mega acquisition
    Mattel Inc. dominates the market for dolls with its Barbie, Monster High and American Girl brands. But now it also wants to play with blocks. The El Segundo giant is paying $460 million to buy Canadian construction toy company Mega Brands Inc. as it...