68°

Topics

Mergers, Acquisitions and Takeovers
Crumbs cupcakes chain may find savior in CNBC star Lemonis
Crumbs cupcakes chain may find savior in CNBC star Lemonis

Days after shuttering all its stores due to financial struggles, Crumbs Bake Shop Inc. could be making a comeback.  An investor group that includes the Fischer Family and Marcus Lemonis, who heads Camping World and Good Sam Enterprises and stars on CNBC's "The Profit" TV series, already has funneled money into the cupcake chain to keep the company afloat and as a prelude to an acquisition, Lemonis told the Los Angeles Times on Thursday. “The company has limited cash, and we are trying to come up with a situation that allows the company to remain viable,” he said. “We are in the final stages of working on a plan to get the stores reopened and people...

Loading