Highlights
A collection of news and information related to Advertising published by this site and its partners.
Displaying items 1-12 of 2972
» View latimes.com items only
1
2
3
4
5
6
7
8
9
10
11-248
Next >
-
Yahoo seeks turnaround with $1.1-billion deal to buy Tumblr
SAN FRANCISCO — Yahoo Inc. Chief Executive Marissa Mayer is attempting a bold — and risky — strategy to turn around the struggling Internet giant with the $1.1-billion acquisition of Tumblr, a trendy social blogging service popular...
Tags: Marketing, France, Social Media, Forrester Research Incorporated, Business
-
David Beckham's legacy: his game vs. his celebrity
We haven't seen the last of David Beckham. Oh, sure, we may not see him on a soccer field now that he's announced he will retire after Paris Saint-Germain's final game on May 26. But we will see him in many other places — billboards, magazines, TV...
Tags: Major League Soccer, Los Angeles Galaxy, Johnny Damon, Soccer, ESPN (tv network)
-
Smart TV: The industry push to keep getting smarter
For decades we've been watching TV. Now a new generation of televisions is beginning to watch us. Technological advances are giving the old clunky "boob tube" an I.Q. injection. Some of the new breed of smart TVs comes equipped with facial recognition...
Tags: Interior Policy, Sony Corp., Marketing, Amazon.com Inc., The Tonight Show (tv program)
-
Guillermo del Toro praises the cinema as a 'temple of images'
Director Guillermo del Toro crowed about the enduring value of movie theaters this week, reminding television advertising executives gathered in New York that there is no substitute for the big screen. Speaking to a standing-room only crowd of more than...
Tags: Entertainment, Movies, Science Fiction (Movie Genre), Pacific Rim (movie), AMC (tv network)
-
Razor-sharp ad ideas
This story starts at a point in time that most observers predicted it would end. The year was 2002. The Internet party was long over. Pets.com and other high-flying digital darlings were defunct. It was the dark days for the few survivors of the dot-com...
Tags: Marketing, Authors, Sales, Business, Online Advertising
-
2013 TV upfronts: CBS unveils schedule with six new shows
NEW YORK -- Wrapping up a season in which it will finish first in both viewers and the crucial adults 18-49 demographic that advertisers favor, CBS unveiled a fall television schedule with four new comedies and two dramas. For CBS, the win in adults 18-...
Tags: Marketing, Allison Janney, NCIS (tv program), Amazon.com Inc., ABC (tv network)
-
Billboard companies playing big role in L.A. city election
Advertising company Lamar sued the city of Los Angeles two months ago, demanding the right to install new digital billboards in such neighborhoods as Sherman Oaks, Silver Lake, Glassell Park and the Fairfax district. Lamar's involvement in city politics...
Tags: Dennis P. Zine, Rocky Delgadillo, Electronics, Government, Clear Channel Communications Inc.
-
Garcetti's lead over Greuel at 7 percentage points in mayoral race
Eric Garcetti's lead in the Los Angeles mayor's race has narrowed to seven percentage points, but his strength among conservatives has blocked rival Wendy Greuel from securing a San Fernando Valley base that is vital to her chances, according to a new USC...
Tags: Dennis P. Zine, Polls, Social Issues, Voting, Minority Groups
-
CBS bets that less is more. Warner Bros. TV shakes up its ranks.
After the coffee. Before my last day of upfront presentations. Phew! The Skinny: I love New York but it seems to have gotten even more crowded since I left years ago. I can't deal! Thursday's headlines include CBS's new fall schedule and a restructuring...
Tags: Television, Time Warner Cable Inc., Media Industry, 2014 Winter Olympic Games, Entertainment
-
James Tolbert dies at 86; lawyer pressed Hollywood on civil rights
In a Hollywood auditorium, James L. Tolbert tried to induce a room packed with broadcasting and advertising executives to essentially join the civil rights movement in 1963 by pointing out the obvious. "We Negroes watch 'Bonanza' and buy Chevrolets....
Tags: Rentals, Entertainment, Media Industry, Redd Foxx, Crime, Law and Justice
-
On eve of Google developers conference, company 'hot again'
MOUNTAIN VIEW, Calif. — Even though its ubiquitous Internet search engine practically mints money, Google Inc. was widely seen as a company whose best days were behind it. It was written off as the next Microsoft Corp. — a staid high-tech...
Tags: New Products, Media Industry, Marketing, Motorola Mobility, Inc., Social Media
-
TV broadcasters are in suspense over their upfront ad haul
Can the return of Michael J. Fox, agent Jack Bauer and "Ironside" help vanquish the flesh-eating zombies that are threatening to take a bite out of television broadcasters' fortunes? ABC, CBS, Fox and NBC are unveiling their fall lineups this week...
Tags: Fox Broadcasting Company, Marketing, The X Factor (tv program), Parkinson's Disease, ABC (tv network)
May 20, 2013
|Story| Los Angeles Times
May 18, 2013
|Story| Los Angeles Times
May 17, 2013
|Story| Los Angeles Times
May 16, 2013
|Story| Los Angeles Times
May 17, 2013
|Story| Los Angeles Times
May 15, 2013
|Story| Los Angeles Times
May 15, 2013
|Story| Los Angeles Times
May 17, 2013
|Story| Los Angeles Times
May 16, 2013
|Story| Los Angeles Times
May 12, 2013
|Story| Los Angeles Times
May 14, 2013
|Story| Los Angeles Times
May 14, 2013
|Story| Los Angeles Times
Original site for Advertising topic gallery.

