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'The Lego Movie': Building a postmodern, tongue-in-cheek toy film
'The Lego Movie': Building a postmodern, tongue-in-cheek toy film

Early in the development of "The Lego Movie," Jill Wilfert, the executive who oversees Lego's licensing efforts in Southern California, had a question for her bosses at company headquarters in Denmark: Can we have a character die? "It wasn't something we ever had to really think about before," Wilfert said. "But we had to think about it now." Their conclusion was yes, and it became one of a number of freedoms the company allowed Warner Bros., producer Dan Lin and writer-directors Phil Lord and Chris Miller in creating the most freewheeling and reference-packed picture to come out of film's branded-movie era. PHOTOS: Actors who've been...

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