Actor James Franco, who starred as Harry Osborn -- the New Green Goblin -- in "Spider-Man," has listed his Sunset Strip-area compound for $3,695,000.

The Spanish-style villa, built in 1923, has three bedrooms and 3 1/2 bathrooms in 4,000 square feet. There are vaulted and beamed ceilings, city views and a master bedroom suite with a 19th century marble bathtub. The walled and gated property includes a swimming pool and a guest casita. Franco, 31, starred in "Pineapple Express" (2008) and "Milk" (2008), as well as the "Spider-Man" movies (2002, 2004 and 2007). He got his break when he landed a leading role in the TV comedy "Freaks and Geeks" (1999-2000).

The actor-director-writer will play Allen Ginsberg in the 2010 film "Howl." But first he'll join the cast of "General Hospital" for several weeks starting in late November.

The property was purchased in 2006 for $2,325,000, public records show.

Deedee Howard of Prudential California Realty, Beverly Hills, is the listing agent, according to the Multiple Listing Service.

Producer sells below projection

Film producer Jon Peters has sold a 6.5-acre residential lot in the Beverly Hills Post Office area for $12 million.

The former King Vidor estate site included house plans by architect Richard Landry. A 14-car underground garage and office are already on the three-parcel property, which sits behind gates. There are city and ocean views.

Peters, 64, has produced such hit films as "Superman Returns" (2006), "Wild Wild West" (1999), "Batman Returns" (1992), "Gorillas in the Mist" (1988) and "A Star Is Born" (1976). He sold to move to his ranch outside of Santa Barbara.

Vidor's directing career earned him a Guinness World Records spot for "longest career as a film director" starting with "Hurricane in Galveston" (1913) and ending with a 1980 documentary "The Metaphor." He directed "War and Peace" (1956) and the black-and-white Kansas scenes in "The Wizard of Oz" (1939).

The property came on the market in March at $19,995,000.

Jeffrey Hyland, Brooke Kaufman and Chad Rogers of Hilton & Hyland, Beverly Hills, shared the listing. David Kramer of the same office represented the buyer.

Once home to a button-down guy

A restored Bel-Air estate, built in 1932 and designed by architect Gerard Colcord, is on the market at $12.95 million.

The gated traditional home, which today has eight bedrooms and 10 1/2 bathrooms in about 10,000 square feet, was one of Colcord's last French farmhouses. Known as the Horton House for its original owners, it has been home to such Hollywood personalities as former Univision Chairman and Chief Executive Jerry Perenchio, actor Bob Newhart and soap star Deidre Hall, according to "Colcord Home" by Bret Parsons.

A long driveway leads to a motor court with a fountain at the front door, and manicured lawns and gardens surround the gabled house.

Inside is a dramatic two-story entry with a sweeping staircase, a spacious formal living room with a fireplace, an office/library and a formal dining room with a bay window. The open kitchen has a large center island and was combined with the family room and breakfast room. There is a pub room, a screening room, a temperature-controlled wine cellar and a four-car garage. A separate entrance leads upstairs to a guesthouse.

The house cost $45,000 in 1932, according to Parsons' book. The property, more than a half-acre, most recently sold for $6.6 million in 2006, public records show.

Myra Nourmand and Michael Nourmand of Nourmand & Associates, Beverly Hills, have the listing.