Apparently, $1 million doesn't go as far as it used to.
It wasn't so long ago that Speedo paid Michael Phelps that much as a bonus for winning a record eight gold medals at the Beijing Olympics.
Now, as Phelps makes a comeback from retirement, he and his coach, Bob Bowman, announced Tuesday they will endorse Aqua Sphere, which until now has specialized in outfitting triathletes, open-water swimmers and fitness swimmers.
Financial details of the deal were not disclosed.
"With Aqua Sphere’s product design and development capabilities, we believe there is an opportunity to help make the sport more inviting to others by...