Billboards full off booze could soon be up across Virginia, and state lawmakers aren't happy about it.
The Commonwealth is lifting a long-time ban, after settling a lawsuit with Lamar Advertising.
The agreement allows outdoor advertising of alcoholic beverages with some restrictions.
State lawmakers weren't consulted, and Thursday one described the agreement as "lame."
"Now I get to go home and tell my citizens we probably aren't going to privatize ABC, in fact we didn't ever deal with a bill this year, but you're still going to get all of the negative impacts of it that you were afraid of," said Delegate Glenn Oder.
With just over a week left in the General Assembly session, lawmakers have limited options.
But members of a Senate committee amended a bill in an effort to impose tougher restrictions on alcohol ads on Thursday.