The harness is adjustable and fits dogs from 15 pounds to 120 pounds. It costs $59.99 (cameras start at $199).
"We designed Fetch to meet the unique needs and usage for pets and can't wait to see the images and videos that owners will capture and share ..." Paul Osborne, senior director of product management, said in a statement released Tuesday.
Other companies have put pets behind the camera too. A company called Dogtek makes an Eyenimal Pet Video Camera that weighs just 1.2 ounces and can be worn around the neck of a cat or a dog. It costs $99 and clips on to an animal's collar.