Napa Valley art: Luring wine-country tourists

Though best known for its wine, the Napa Valley is also trying to promote its regional fine arts. Galleries, museums and wineries are featuring local artists and trying to lure some of the estimated 4.5 million annual visitors to the area to sample the arts scene. The year-old Caldwell Snyder Gallery in downtown St. Helena, seen here, uses live music to attract visitors. “Hey, if you rock out, people will come,” says gallery co-owner Oliver Caldwell.