Product placement overload

From forcing celebs to spin a Coca-Cola wheel for their red-carpet question to sandwiching them between Wonderful brand pistachios and Will.I.Am's Ekocycle products for a sitdown with Lance Bass, the sponsored pre-show clumsily straddled the line between product placement and infomercial.
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<i>-- <a href="http://twitter.com/mollychance">Molly Chance</a>, <a href="http://www.zap2it.com">Zap2it</a></i>

( Dick Clark Productions )

From forcing celebs to spin a Coca-Cola wheel for their red-carpet question to sandwiching them between Wonderful brand pistachios and Will.I.Am's Ekocycle products for a sitdown with Lance Bass, the sponsored pre-show clumsily straddled the line between product placement and infomercial.

-- Molly Chance, Zap2it

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