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Batman: Arkham City sells 2 million copies in first week

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Batman is swinging to the top of the sales chart.

Warner Bros.’ new video game Batman: Arkham City sold 2 million copies worldwide in its first week, the studio said Tuesday. That puts it among the industry’s fastest sellers, though still short of blockbuster franchises such as Call of Duty, whose last sequel sold 5.6 million copies on its first day.

About 4.6 million copies of Arkham City have been shipped to stores since it launched Oct. 18, meaning the game has a good chance of eventually selling at least that many copies. Warner’s previous Arkham-Batman game, the 2009 hit Arkham Asylum, sold 4.3 million copies.

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Arkham City was fueled by Warner Bros.’ largest ever marketing campaign and received overwhelmingly positive reviews.

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Warner’s approach to video games is paying off

-- Ben Fritz


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