This chart tracks video sales--alternating weekly among...
This chart tracks video sales--alternating weekly among an overall view of the market and profiles of individual segments. Sales data include mass merchandisers and retailers but not most discount outlets.
Theatrical: 79%
Children’s: 12%
Exercise: 3%
Television: 3%
Sports: 1%
Other: 2%
Exercise Video Vendors
Year-to-date share of video sales market through June 15 and current top-selling exercise videos:
*--*
Company Share Current best-selling video Warner Home Video* 22.67% Kathy Smith Functionally Fit: Peak Fat Burning PPI Entertainment 22.47 Denise Austin Hit the Spot Gold: Fat Burning Blast BMG Video 12.48 The Firm: Firm Strength Anchor Bay 10.71 Crunch: Fat Blaster Plus PolyGram Home Video 7.79 Dance Step Reebok Goodtimes Home Video 4.49 Cindy Crawford: Shape Your Body Workout Sony/Sony Wonder 3.78 The Grind Workout: Hip Hop Aerobics Live Home Entertainment 2.98 Paula Abdul’s Get Up and Dance Healing Arts 2.63 Yoga: Practice for Beginners Fox 1.94 Claudia Schiffer: Perfectly Fit Legs
*--*
Market Leaders June 9-15
Top video vendors, in percentage of sales in all categories:
Warner Home Video*: 20.77%
Disney: 13.33%
Columbia: 12.69%
Universal Home Video: 9.68%
Paramount Home Video**: 9.58%
Fox: 8.64%
* Includes MGM, HBO, Turner, New Line and Warner Vision
** Includes ESPN and ABC
Source: VideoScan
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