The Media City Center is already transforming into a winter
Off-duty Burbank firefighters got a head start on the holiday
season this year as they assembled a 65-foot metal Christmas tree
Tuesday and Wednesday morning in the IKEA Courtyard.
The tree, at the corner of San Fernando Boulevard and Cypress
Avenue, is adorned with multicolor ornaments and a large star on top.
Its lights will be turned on Nov. 26 in conjunction with the Santa
Arrival Parade heading down North San Fernando Boulevard and ending
The 13th annual event is a fund-raising tradition in which the
Media City Center pays the firefight- ers’ union, Local 778, $2,500
to construct the tree. In turn, the union donates the money to a
“It’s been a great thing for us over the years,” said Burbank Fire
Capt. Lew Stone, who spearheaded the project. “It allows the Media
City Center to get the tree up and for us to distribute money to a
This year’s recipient of the donation will be decided at the union
meeting next week, said Stone, also president of the firefighters’
Past organizations that have received proceeds are the Burbank
Temporary Aid Center, Salvation Army Burbank Corps and Firefighters
Quest for Burn Survivors, a group founded in 1997 after Glendale
firefighter Bill Jensen and five other firefighters were injured
fighting a blaze in Malibu.
“We basically think it is a great community partnership,” said
Brian Gartland, the mall’s senior marketing director.