Disney may wait 28 days before selling new DVDs to Redbox, others
The Walt Disney Co.may join other major Hollywood studios in making customers wait before they can rent its latest movies from discount services like Redbox.
Disney Chief Executive Bob Iger told investors during the company’s earnings call Tuesday that its film studio is in discussions with Redbox and other services about imposing a 28-day delay before directly selling them copies of newly released DVDs and Blu-rays. It’s a bid to protect sales of the discs.
“The reason [the studio] hadn’t gone to that window before is the studio felt that it was not seeing any effect from these dollar-rentals on their sell-through business,” Iger said in response to analyst questions.
-- Dawn C. Chmielewski, Los Angeles Times
Photo: The Disney campus in Glendale. Credit; Times Community News