Briefly in the news

The Newport Beach-based advertising and public relations firm

Estey-Hoover recently added four clients to its roster.

Woodside Biomedical, Inc. and Alacer Corp. -- accounts worth more than $2

million annually -- signed with the agency to promote their products.

Woodside produces drug-free medical devices used for the treatment of

nausea and vomiting. Alacer produces Vitamin C products.

Also joining Estey-Hoover’s roster are Vitalife, a company that produces

vitamin supplements, and Digi-Crane, a division of OConnor Engineering

that produces camera support cranes.

Estey-Hoover, which recently celebrated its 25th anniversary of business

in Newport Beach, will develop customized marketing plans for its new

clients.